Timing is everything. There is the best time for falling asleep, the best time for hitting the gym, the best time for drinking coffee — and the best time for sending emails.

A relatively new TXT DNS record, BIMI has all the potential to change things for B2B senders and B2B recipients. If you want to know what’s so special about the latest standard, dive in.

Anti-spam campaigns and anti-spam monitoring are often mentioned as part of Cold Email Campaigns. Let's see how you can solve deliverability problems.

So, you wrote your introduction emails and sent them to your B2B recipients. Now what? If your answer is a follow up, you’re 50% right. Following up your prospects is a natural part of the outreach.