What is a sales enablement manager?

Sales enablement is a process that assumes the transmission of data, tools, and content that can boost sales in organizations.

Simply put, it is a process of sharing the knowledge required to boost engagement, attract prospects, and close deals easily with salespeople.

Now, who is a sales enablement manager?

Figuratively speaking, a sales enablement manager is a binding agent between the sales and marketing departments, who is responsible for making sure that both teams have all the tools and knowledge needed to close deals.

This is a specialist who ensures that sales reps are supplied with relevant training, content, tools, and knowledge of available assets.




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