Basically, the goal of a sales lead is to increase sales volume and lead a sales team. As a rule, a sales lead is a kind of a transitional point for sales specialists. Often, sales leads are retail sales workers who have been promoted. From the employer’s viewpoint, a sales lead position is an opportunity to see whether a particular employee has the potential to take a managerial position in the future.
If we look at a standard sales lead job description, the key functions of this role will include:
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Performing basic duties of a salesperson (e.g. communicating with customers, setting up displays, stocking shelves, etc.)
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Assigning duties to other team members and managing their schedules
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Addressing the customers’ problems that cannot be resolved by another sales worker
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Evaluating the work and performance of the team and providing constructive feedback on it
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Recruiting and training new employees
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Maintaining inventory and taking care of the paperwork
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Building and maintaining positive relationships with customers
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Providing an excellent shopping experience and ensuring customer satisfaction
Sales leader salary in the US 2020
