Free online event powered by Belkins How revenue leaders are using AI in 2026: What the data reveals
Agenda
The market is moving fast, but most teams are still scaling the wrong use cases. We’ll walk through what our research actually reveals about AI adoption, where revenue leaders should be paying more attention, and what AI-ready GTM looks like heading into the rest of 2026 and beyond.
12:00 pm
Opening: what this research actually covers
12:05 pm
What the research reveals about AI adoption in 2026
See where revenue teams are actually using AI today, from outbound workflows to forecasting and routing, and benchmark your own AI maturity against the findings.
12:20 pm
The easy-use-case trap: why faster is not always better
Understand where speed-focused AI use cases help — and where they fail to improve pipeline quality or GTM decision-making.
12:30 pm
The use cases revenue leaders should pay more attention to
Explore the AI use cases beyond execution: deciding who not to target, mapping buying committees, ICP refinement, pre-call intelligence, and the build-vs-buy shift across forecasting, territories, and routing.
12:45 pm
Where AI is falling short, and what that reveals
An honest look at ownership fragmentation, team fluency gaps, and trust divides — and why they make AI underperform even when the use case is right.
12:55 pm
What AI-ready GTM actually looks like
What needs to be true — in data, governance, and ownership — before AI can safely scale across forecasting, routing, and pipeline decisions.
1:05 pm
Live Q&A
Ask us anything! We’re here to answer your questions.
1:15 pm
Closing
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July 30, 2026
12 pm ET | 9 am PT
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SpeakersMeet the speakers
Michael MaximoffCo-founder and Chief Growth Officer of Belkins
Helped 1,000+ companies, including General Electric, HiBob, and others, optimize lead gen & close more deals.
Amy Osmond CookCo-founder and Chief Marketing Officer of Fullcast
About Belkins
Belkins is the #1-ranked appointment-setting agency, driving results for businesses across 50+ industries worldwide. They empower businesses of all sizes, leveraging innovative marketing and sales technologies and fostering meaningful relationships.
1,000+loyal customers with 95% retention rate
200K+appointments scheduled
25%-50%clients’ sales growth
1,000+loyal customers with 95% retention rate
200K+appointments scheduled
25%-50%clients’ sales growth