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Comparisons
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How sales to enterprises and SMBs differ: The fullest comparison table

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How sales to enterprises and SMBs differ: The fullest comparison table
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Find out crucial differences between sales tactics and approaches to use when you target huge enterprises or small businesses. The comparison also contains actionable pieces of advice to tailor your outreach strategy.

Key items covered:

  • Peculiarities of the decision-making process
  • Difference between sales cycles
  • Most common pain points
  • Relationship building
  • Account planning
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