Lead generation and appointment setting services

Get appointments that turn into deals We find, verify, and warm up your prospects to deliver 20 monthly meetings that are worth your time.
* we’ll schedule a 15–30-min call with our account executive
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We’ve helped great businesses
get in front of their ideal clients

General Electric
Sekisui
Bag Corp
Omnicharge
SimplyNuc
AMI

Our clients achieve 50%– 200% growth in pipeline volume

When businesses start working with us, they are impressed with our structured process, diligence, and attention to detail. This helps our clients achieve annual ROI of 599% and land 30+ monthly meetings , making outreach one of their top client acquisition channels .

Learn more about our approach

Michael

A 360-degree approach to B2B appointment setting services

At Belkins, we connect you with the right prospects through a strategic, cross-channel approach. Instead of just making contact, we focus on reaching the right people — decision-makers who actually need your solution.

By aligning messaging across multiple touchpoints and optimizing each interaction, we increase response rates, secure high-quality meetings, and help you build a stronger sales pipeline.

Talk to our experts to find out what suits you best

Follow-up add-ons

  • Intent-based calling
  • Messengers (WhatsApp and SMS)
+ On-demand inbound appointment channels

B2B professionals from 50+ industries
have transformed their sales with us

$100M in Predicted Revenue and 22 Appointments Booked for Chemical Manufacturing Company
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Manufacturing
Manufacturing
$100M in Predicted Revenue and 22 Appointments Booked for Chemical Manufacturing Company
Business services
quotesThey consistently delivered on time and were extremely responsive to our needs, resulting in seamless communication and integration. We were most impressed by Belkins’ consistent delivery of high-quality leads and proactive approach to understanding and meeting our specific business needs.
Rob Domenico
Сhief revenue officer at Pinnacle Minds
1,000% ROI and 5+ Dream Clients Won for a Health Tech Company
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Healthcare & Pharmaceutical
Healthcare & Pharmaceutical
1,000% ROI and 5+ Dream Clients Won for a Health Tech Company
Manufacturing
quotesThe partnership with Belkins was right what we needed to accelerate our lead generation efforts. Their approach has not only exceeded our expectations but has also provided us with a solid foundation for building lasting relationships with key decision-makers in the healthcare industry, including some of our strategic accounts.
Pratyush Ghuwalewala
Senior marketing manager at GE HealthCare
40+ Appointments in 5 Months for a SaaS company with a Complex TargetNiche
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SaaS
SaaS
40+ Appointments in 5 Months for a SaaS company with a Complex TargetNiche
Advertising & marketing
quotesI had used 2 other companies previous to using Belkins and didn't see half the success that they did.
Jeremiah Guappone
General manager at Data Genomix
Impressive ROI, Increasing Pipeline and Spam Problem Fixed For a Global PC Provider Company
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Computer & hardware
Computer & hardware
Impressive ROI, Increasing Pipeline and Spam Problem Fixed For a Global PC Provider Company
Software development
quotesTheir appointment-setting services were top-notch. They scheduled appointments with decision-makers who were genuinely interested in our software solutions, making our sales process much more efficient. We were able to close several new deals that were previously unattainable.
Kateryna Bota
Chief marketing officer at LEAFIO AI

Find out which companies benefit the most with Belkins

Read our case studies

Challenges we solve for sales and
marketing teams

Problem
The customer acquisition costs are all out of whack. It’s becoming increasingly expensive to find new clients. We’re spending about 2/3 of our sales quota only to provide our BDR team. We value their work but at that cost, ROI just doesn’t add up. See? Driving new deals costs too much.
JeffСhief revenue officer at a facility management company

Solution
You’re right, building an in-house lead generation team gets expensive. Think about it: salaries, benefits, software, training... With Belkins, you avoid all those overhead costs. You’re essentially getting a full-service team of experts from day one, without the burden of hiring and managing them. We’ve spent over 8 years investing in the tools, the training, and the expertise, so you don’t have to.
belkins logoMichael
Belkins’ co-founder
Michael

How appointment setting works

We’ve mastered each step and gone deeper than other outsourced
appointment setting companies so you get ready-to-buy leads.

Impressed with our process and approach?
Let’s talk!
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Analysis and strategy development

To craft a unique strategy that will yield the highest impact, we:

Dive into your market, past sales performance, industry trends, competition, and goals
Research your sales and marketing assets, messaging, channels, and successful case studies
Map out the best engagement channels with relevant messaging approaches to connect with the right decision-makers

Finding and qualifying the right prospects

To ensure precise targeting, your dedicated researchers will:

Manually search, validate, and identify key decision-makers who fit your ideal customer profile
Filter out low-potential leads early so that your team only speaks with real opportunities
Segment and enrich contact lists to enable highly personalized outreach

Ensuring top-tier campaign performance

Before launching outreach, our email deliverability specialists:

Audit your domain health and email reputation to prevent deliverability issues
Optimize DNS settings (SPF, DMARC, DKIM, BIMI) and resolve blacklisting concerns if needed
Provide a content compliance guide to ensure emails bypass spam filters and land in inboxes
Prepare and set up the rest of the outreach infrastructure according to the selected channels

Cross-channel prospects engagement

Now, it’s the turn of our copywriters and SDRs who:

Strategize on messaging, craft emails and scripts that spark interest, tackle pain points, and start real conversations
Launch coordinated, multitouch outreach across email, phone, LinkedIn, and any other relevant outbound channels to maximize engagement
Track engagement in real time and adjust lead generation campaigns for better results

Turning interest into sales meetings

Once prospects show interest, our SDRs:

Hold direct conversations to qualify prospects and gauge their readiness to buy
Connect with engaged prospects and book meetings straight to your calendar
Send timely reminders and thoughtful follow-ups to reduce no-shows
Reengage leads who drop off and keep the momentum going

Tracking, optimizing, and scaling your results

Our team, led by a dedicated account manager, ensures
continuous growth by:

Monitoring every interaction to keep full visibility of performance and pipeline growth
Continuously refining strategies to boost conversions and ROI
Staying aligned with your team to ensure constant improvements and long-term success

A U.S.-based appointment setting company
with a global presence

Our international team books sales appointments worldwide, not only in the United States. Whether you need to engage with B2B decision-makers in domestic markets or overseas, just leave it to Belkins. Since 2017, we have scheduled online and in-person meetings across the globe for our clients in 40+ countries, resulting in 67,200+ deals in their pipelines.

presence map
Connect with potential clients anywhere

Your dedicated B2B appointment setters

Meet the team of savvy professionals who make your appointments happen.

Account manager (AM)

Account manager (AM)

The key strategist and your person of contact. They orchestrate the campaign from the initial setup to performance tracking and refinement.

Sales development representative (SDR)

Sales development representative (SDR)

Strategy executors. They launch campaigns, book and qualify appointments, and ensure every prospect meets with your sales rep.

Lead sourcing specialist

Lead sourcing specialist

Using a meticulous manual approach, they delve into all possible data points to provide you with the highest quality leads

Sales copywriter

Sales copywriter

With a keen eye for your company’s style, they optimize copies for campaigns to drive higher engagement and positive replies.

Email deliverability specialist (EDS)

Email deliverability specialist (EDS)

Ensure your messages reach your leads’ inboxes. They track spam rates and domain health daily to maintain the campaigns’ performance.

A dedicated center of excellence (COE)

A dedicated center of excellence (COE)

For complex projects with numerous active channels, we recruit in-house and partner experts who develop comprehensive strategies.

Why choose Belkins

Belkins logoBelkins
Other agencies In-house team
Our strategic outreach and high-quality leads match your client profile and yield 100–400 annual appointments with decision-makers.Standardized outreach methods may not always align with your ideal customer profile, affecting lead quality.Prospecting is time-consuming, leaving less time for nurturing clients and closing deals.
We act as a true extension of your in-house team, aligning with your marketing, sales goals, and internal processes while building a foundation for sustainable growth.Outsourced appointment setting vendors often operate in silos and focus solely on sales without integrating with your marketing efforts.Marketing and sales teams frequently operate with different KPIs and tools, making it hard to stay aligned. Even warm leads can go cold due to inconsistent messaging and weak coordination.
We orchestrate every touchpoint into a single, aligned journey. Messaging evolves with each channel and prospect stage, so a cold call never follows a cold email out of context.Treat each channel in isolation, bombarding leads with repetitive emails or untimely calls that feel disconnected. The outreach lacks narrative flow and fails to guide prospects through the decision process.May have expertise in individual channels but often lacks the strategy or time to align them. Without consistent sequencing and buyer-stage mapping, outreach feels fragmented and hard to scale
Our manual lead research combines AI-driven tools with human validation to ensure precise, high-quality prospects.Ready-to-buy lists of contacts or outdated databases are often overused and lack verification.Without the right tools and data, your team risks chasing the wrong prospects, leading to wasted effort and missed revenue opportunities.
We provide you with proprietary tools and all-in-one software for outreach, A/B testing, and tracking — at no extra cost.Additional costs for essential tools like email warm-up, A/B testing, and tracking may be passed on to you.You pay hefty fees for lead scraping, spam checking, email sending, warm-up, monitoring, and reporting tools.
We optimize for revenue, not vanity metrics. Instead of flooding your pipeline with leads, we track and improve what really matters — appointment show-up rates, average deal value, conversion to sales, and deal velocity.Tend to focus on volume: more leads, more meetings, with little insight into what happens after and how it impacts your ROI. Often lacks time and benchmarks to monitor meeting quality or sales conversions. With day-to-day tasks piling up, it’s hard to diagnose weak links in the sales journey or drive consistent improvement.

Award-winning B2B appointment setting agency

Belkins is the only lead generation company to rank in the top 100 best companies worldwide. Explore our accolades and discover how we help businesses grow.
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Appointment setting pricing tailored to your goals

The average starter price:
from $8,000
1,500
leads/month
3
outreach channels
100
guaranteed appts/year
What we evaluate to tailor the most balanced budget:
  • Your company size
  • Your total addressable market and the number of ideal customer groups
  • Your revenue and deal velocity goals
  • Your digital footprint and the variety of marketing and sales-enablement content
  • The channels you’ll be required to include in your plan
What’s included in all packages:
  • Full sales audit and strategy mapping
  • Total addressable market calculation and buyer profile mapping
  • Manual lead research and validation according to your qualification criteria
  • Transparent reports available 24/7
  • Copywriting and content editing
  • Sales appointment booking
  • No-show recovery
  • Continuous refinement, data-driven fixes, and tech support

We'll launch your appointment
setting campaign in 14 days

Setup and strategy development (Days 1–5)
Content and research (Days 6–9)
Final steps and launch (Days 10–14)

Welcome and initial setup

  • You receive a welcome email introducing your account manager (AM).
  • We confirm key details, including contract specifics and campaign goals.

Strategy and domain rollout

  • Your AM interviews you to understand your business, sales process, and goals.
  • Our team reviews your ICP and value prop.
  • We finalize your email domain and begin the warm-up process for outreach.

Internal strategy session

  • We develop a messaging approach that highlights your unique value proposition for each group of prospects.
  • Finally, we align on outreach tactics and channel strategy.

FAQ

Peek inside our lead generation and appointment setting expertise

B2B appointment setting costs and pricing models explained
B2B appointment setting costs and pricing models explainedBy the end of this article, you’ll have a clear view of what the different pricing models are, what they offer, and how they align with your company’s future. Read more
How to qualify sales appointments in B2B: Belkins’ best practicesBrace yourself for our SDR guide to qualified appointment setting based on real-life examples and eye-opening industry statistics. Read more
State of outbound appointment setting: Trends and predictionsWhat sets high-performing sales teams apart, and what does 2025 hold? The insights from top B2B sales leaders will help ensure you don’t just survive but thrive in 2025, no matter the economic outlook. Read more
Appointment setting vs. lead generation services: What to choose?This article breaks down the differences between lead generation and appointment setting services in more detail. Our delivery team's experts have also shared which service is best for different scenarios so that you can make an informed decision. Read more
How to create an optimized appointment setting funnelWe’ve run hundreds of experiments and figured out ways to optimize the appointment booking funnels to bring the best return on the money invested. Read on and find out how to optimize your appointment funnel. Read more