Lead generation and appointment setting services
Get appointments that turn into deals We find, verify, and warm up your prospects to deliver 20 monthly meetings that are worth your time.
We’ve helped great businesses
get in front of their ideal clients
Our clients achieve 50%– 200% growth in pipeline volume
When businesses start working with us, they are impressed with our structured process, diligence, and attention to detail. This helps our clients achieve annual ROI of 599% and land 30+ monthly meetings , making outreach one of their top client acquisition channels .
Learn more about our approach

A 360-degree approach to B2B appointment setting services
At Belkins, we connect you with the right prospects through a strategic, cross-channel approach. Instead of just making contact, we focus on reaching the right people — decision-makers who actually need your solution.
By aligning messaging across multiple touchpoints and optimizing each interaction, we increase response rates, secure high-quality meetings, and help you build a stronger sales pipeline.
Talk to our experts to find out what suits you best
Outbound channels
Follow-up add-ons
- Intent-based calling
- Messengers (WhatsApp and SMS)
B2B professionals from 50+ industries
have transformed their sales with us
Find out which companies benefit
the most with Belkins Read our case studiesChallenges we solve for sales and
marketing teams
The customer acquisition costs are all out of whack. It’s becoming increasingly expensive to find new clients. We’re spending about 2/3 of our sales quota only to provide our BDR team. We value their work but at that cost, ROI just doesn’t add up. See? Driving new deals costs too much.
You’re right, building an in-house lead generation team gets expensive. Think about it: salaries, benefits, software, training... With Belkins, you avoid all those overhead costs. You’re essentially getting a full-service team of experts from day one, without the burden of hiring and managing them. We’ve spent over 8 years investing in the tools, the training, and the expertise, so you don’t have to.
The customer acquisition costs are all out of whack. It’s becoming increasingly expensive to find new clients. We’re spending about 2/3 of our sales quota only to provide our BDR team. We value their work but at that cost, ROI just doesn’t add up. See? Driving new deals costs too much.
You’re right, building an in-house lead generation team gets expensive. Think about it: salaries, benefits, software, training... With Belkins, you avoid all those overhead costs. You’re essentially getting a full-service team of experts from day one, without the burden of hiring and managing them. We’ve spent over 8 years investing in the tools, the training, and the expertise, so you don’t have to.
The customer acquisition costs are all out of whack. It’s becoming increasingly expensive to find new clients. We’re spending about 2/3 of our sales quota only to provide our BDR team. We value their work but at that cost, ROI just doesn’t add up. See? Driving new deals costs too much.
You’re right, building an in-house lead generation team gets expensive. Think about it: salaries, benefits, software, training... With Belkins, you avoid all those overhead costs. You’re essentially getting a full-service team of experts from day one, without the burden of hiring and managing them. We’ve spent over 8 years investing in the tools, the training, and the expertise, so you don’t have to.
We’ve worked with different appointment setting agencies before, and the biggest issue is always the same — they prioritize booking as many meetings as possible without ensuring the leads are actually fit. We end up talking to people with neither need nor real decision-making power — that just wastes our time.
We hear this all the time, and it’s a core issue we solve. Our team prioritizes lead quality over quantity. The process we’ve built involves in-depth research, rigorous qualification based on your specific requirements, and manual validation. This ensures that every appointment we set is with a genuine prospect who needs your solution and is ready to buy.
Some weeks, my calendar is slammed with demo calls, and then out of nowhere, there’s a two-week dry spell. It’s all over the place — no consistency, no way to forecast results, and no real control over our pipeline.
Inconsistent lead flow makes it impossible to plan and scale your sales efforts. Belkins provides a predictable and consistent stream of qualified appointments. We achieve this through a well-structured lead generation strategy, proactive pipeline management, and continuous optimization. We provide detailed reporting and regular communication, so you always have clear visibility into your pipeline and can accurately forecast your sales.
I understand that just making a call or sending an email is just not enough to secure a meeting. You need to have a multipronged approach. If you don’t call back or follow up on the email, it just gets lost because many companies like ours are doing the same thing. Or another scenario: We prepare for the call, and then the prospect either cancels last minute or just doesn’t show up at all.
At Belkins, we employ a multitouch strategy to nurture leads and confirm appointments. We don't just send an email and hope for the best. We use strategic follow-up through emails, LinkedIn messages, SMS or calls, personalized communication, and proactive confirmation to minimize no-shows and ensure that prospects are engaged and committed to the meeting.
We’ve tried a lot of outbound calling and cold email and things like that. We even spend thousands on digital ads + other marketing activities every month. The return is not there. We haven’t really cracked the code on finding the best lead sources and how to do it right.
Many companies rely on guesswork, but Belkins takes a different approach. We start with a deep dive into your business: market, competitors, products/services, past marketing efforts, and the channels you’ve used. We analyze your target personas and their behavior to map the most effective channel mix for precise targeting. This ensures we’re not just throwing tactics at the wall but building a customized plan to reach the right people, with the right message, through the right channels.
The challenge is finding the right person to talk to, especially in large organizations, because those titles vary a lot. So sometimes it’s doing the legwork of calling low titles and asking them if they know who’s in charge and if they could pass on the information, and so forth. This is a vicious circle.
We map the decision-making process within the organization, identifying influencers and blockers, to ensure we engage the right individuals. Our research team uses advanced tools and techniques to identify these stakeholders and their valid info. Then, our SDRs and professional email copywriters tailor our outreach accordingly, creating messaging that resonates with each specific stakeholder’s needs and priorities.
How appointment setting works
We’ve mastered each step and gone deeper than other outsourced
appointment setting companies so you get ready-to-buy leads.
Let’s talk!
Analysis and strategy development
To craft a unique strategy that will yield the highest impact, we:
Finding and qualifying the right prospects
To ensure precise targeting, your dedicated researchers will:
Ensuring top-tier campaign performance
Before launching outreach, our email deliverability specialists:
Cross-channel prospects engagement
Now, it’s the turn of our copywriters and SDRs who:
Turning interest into sales meetings
Once prospects show interest, our SDRs:
Tracking, optimizing, and scaling your results
Our team, led by a dedicated account manager, ensures
continuous growth by:
A U.S.-based appointment setting company
with a global presence
Our international team books sales appointments worldwide, not only in the United States. Whether you need to engage with B2B decision-makers in domestic markets or overseas, just leave it to Belkins. Since 2017, we have scheduled online and in-person meetings across the globe for our clients in 40+ countries, resulting in 67,200+ deals in their pipelines.

Your dedicated B2B appointment setters
Meet the team of savvy professionals who make your appointments happen.

Account manager (AM)
The key strategist and your person of contact. They orchestrate the campaign from the initial setup to performance tracking and refinement.

Sales development representative (SDR)
Strategy executors. They launch campaigns, book and qualify appointments, and ensure every prospect meets with your sales rep.

Lead sourcing specialist
Using a meticulous manual approach, they delve into all possible data points to provide you with the highest quality leads

Sales copywriter
With a keen eye for your company’s style, they optimize copies for campaigns to drive higher engagement and positive replies.

Email deliverability specialist (EDS)
Ensure your messages reach your leads’ inboxes. They track spam rates and domain health daily to maintain the campaigns’ performance.

A dedicated center of excellence (COE)
For complex projects with numerous active channels, we recruit in-house and partner experts who develop comprehensive strategies.
Why choose Belkins
Other agencies | In-house team | |
---|---|---|
Our strategic outreach and high-quality leads match your client profile and yield 100–400 annual appointments with decision-makers. | Standardized outreach methods may not always align with your ideal customer profile, affecting lead quality. | Prospecting is time-consuming, leaving less time for nurturing clients and closing deals. |
We act as a true extension of your in-house team, aligning with your marketing, sales goals, and internal processes while building a foundation for sustainable growth. | Outsourced appointment setting vendors often operate in silos and focus solely on sales without integrating with your marketing efforts. | Marketing and sales teams frequently operate with different KPIs and tools, making it hard to stay aligned. Even warm leads can go cold due to inconsistent messaging and weak coordination. |
We orchestrate every touchpoint into a single, aligned journey. Messaging evolves with each channel and prospect stage, so a cold call never follows a cold email out of context. | Treat each channel in isolation, bombarding leads with repetitive emails or untimely calls that feel disconnected. The outreach lacks narrative flow and fails to guide prospects through the decision process. | May have expertise in individual channels but often lacks the strategy or time to align them. Without consistent sequencing and buyer-stage mapping, outreach feels fragmented and hard to scale |
Our manual lead research combines AI-driven tools with human validation to ensure precise, high-quality prospects. | Ready-to-buy lists of contacts or outdated databases are often overused and lack verification. | Without the right tools and data, your team risks chasing the wrong prospects, leading to wasted effort and missed revenue opportunities. |
We provide you with proprietary tools and all-in-one software for outreach, A/B testing, and tracking — at no extra cost. | Additional costs for essential tools like email warm-up, A/B testing, and tracking may be passed on to you. | You pay hefty fees for lead scraping, spam checking, email sending, warm-up, monitoring, and reporting tools. |
We optimize for revenue, not vanity metrics. Instead of flooding your pipeline with leads, we track and improve what really matters — appointment show-up rates, average deal value, conversion to sales, and deal velocity. | Tend to focus on volume: more leads, more meetings, with little insight into what happens after and how it impacts your ROI. | Often lacks time and benchmarks to monitor meeting quality or sales conversions. With day-to-day tasks piling up, it’s hard to diagnose weak links in the sales journey or drive consistent improvement. |
Award-winning B2B appointment setting agency
Award-winning B2B appointment setting agency
Appointment setting pricing tailored to your goals
- The average starter price:
- from $8,000
- 1,500
- leads/month
- 3
- outreach channels
- 100
- guaranteed appts/year
- Your company size
- Your total addressable market and the number of ideal customer groups
- Your revenue and deal velocity goals
- Your digital footprint and the variety of marketing and sales-enablement content
- The channels you’ll be required to include in your plan
- Full sales audit and strategy mapping
- Total addressable market calculation and buyer profile mapping
- Manual lead research and validation according to your qualification criteria
- Transparent reports available 24/7
- Copywriting and content editing
- Sales appointment booking
- No-show recovery
- Continuous refinement, data-driven fixes, and tech support
We'll launch your appointment
setting campaign in 14 days
(Days 1–5)
(Days 6–9)
(Days 10–14)
Welcome and initial setup
- You receive a welcome email introducing your account manager (AM).
- We confirm key details, including contract specifics and campaign goals.
Strategy and domain rollout
- Your AM interviews you to understand your business, sales process, and goals.
- Our team reviews your ICP and value prop.
- We finalize your email domain and begin the warm-up process for outreach.
Internal strategy session
- We develop a messaging approach that highlights your unique value proposition for each group of prospects.
- Finally, we align on outreach tactics and channel strategy.
FAQ
To calculate your personalized appointment setting service cost, we consider factors like your market and company specifics, your target personas, the monthly lead and appointment quota your team can handle, your sales goals, the mix of channels we’ll need to implement to achieve your targets, and many others.
Our account executives will help you choose the best strategy and budget.
Your CRM, databases, sales assets, and all sensitive information are fully protected under our NDA.
Once a prospect agrees to meet, the SDR shares your calendar link with them to select a suitable time. As soon as the prospect picks a slot, the meeting is automatically added to your calendar — no back-and-forth needed.
To ensure the meeting actually happens, our SDRs stay in close contact with each prospect. They send timely reminders, follow up as the meeting approaches, and proactively reschedule if anything changes on either side.
If a prospect becomes unresponsive or needs to reschedule, our team steps in immediately to reengage and secure a new time.
On your side, you’ll receive a short meeting brief in advance. This includes key prospect info like their company background, pain points discussed, and why they agreed to the call, so your sales team walks in prepared.
After the meeting, we follow up with you to gather feedback and make real-time improvements to the outreach strategy based on what’s converting best.
That said, the level of integration depends on the tools you use. For most CRMs, we can only support basic functions. If you use HubSpot (or decide to switch to HubSpot from your old platform), we can offer deeper integration and automate more of the process for smoother collaboration.
No matter what tools you’re using, your account manager will work closely with your team to align workflows and keep everything running efficiently.
If marketing owns appointment setting, our potential focus could include integrating CRM and pipeline data, aligning sales metrics with marketing performance, and analyzing cross-functional dynamics to improve overall revenue impact.
If your outbound function is owned by sales, then we will prioritize integrating with and involving your marketing team. Our potential focus could include introducing social selling approaches, expanding the number of channels considered in lead nurturing, setting up priorities within potential customer segments, aligning promotional efforts with lead qualification criteria, or integrating other marketing channels owned by your in-house marketing team.
Each lead undergoes both automated validation and manual quality checks following our QA protocols. Once finalized, we send the list to you for approval before outreach begins.