B2B lead nurturing agency
Engage inactive leads and build trust to win deals
Boost revenue and close more deals with our B2B lead nurturing tactics that move hesitant prospects through your sales cycle.
Fuel your lead nurturing
efforts to spike up sales
See the typical challenges that Belkins’ professional approach solves.
How our clients grow with us
Check out real cases where our customers’ leads converted into dream deals.
Award-winning
B2B sales agency
B2B sales agency
How your pipeline will
look with Belkins
Focus on scaling your business while we deliver you
sales-ready B2B leads.
Omnichannel engagement
We develop a comprehensive plan that combines email, LinkedIn, and cold calling to reach your prospects at the right time and in the right place.
Activation
Prospects engage by replying to emails, subscribing to newsletters, clicking on ads, answering in WhatsApp, attending a webinar, etc.
Conversion
With personalized appointment setting and persistent follow-ups, we ensure your prospects attend demo calls and online or face-to-face meetings with your sales executives.
Deal closure
All that’s left for you to do is attend booked appointments, run sales negotiations, and sign new deals.
The results depend on multiple factors.
How our lead nurturing service works
We ensure that all of your leads get timely follow-ups and the most relevant B2B content.Lead generation and outreach
Finding leads and launching targeted cold email campaigns
To start off, we study your ICP and industry specifics and do initial market research.
We select leads, categorize them, and gather additional info to create personalized messages and build a nurturing strategy.
Then we launch targeted email campaigns, testing approaches and scoring prospects according to multiple purchasing factors.
Follow-up campaigns
Creating, testing, and adjusting follow-up sequences
Each of our campaigns includes a detailed plan consisting of 3–4 follow-up messages with alternative options for A/B testing.
Once we have initial data on launched campaigns, we analyze their performances, identify positive lead responses, and categorize their replies.
We develop separate nurturing messages for each prospect category, incorporating your social proof, case studies, and other materials to get leads to book meetings with your sales team.
Long-term nurturing
Consistently educating and serving relevant content
To ensure as many SQLs as possible turn into your clients after appointments, we launch long-term nurturing cadences for separate groups.
Based on all of your valuable data and materials, our content writing team designs new valuable copy personalized for each prospect.
Our SDRs track replies and email performance KPIs to make data-driven decisions that ultimately bring you the hottest, most valuable leads.
Want to revitalize your pipeline?
We’re here to help you convert even inactive leads into opportunities.
Packages you can choose from
Let’s discuss details and choose an optimal number of opportunities you need to enrich your pipeline and boost your sales.
Will we match your expectations?
Belkins has helped hundreds of companies strive. But to find out if our collaboration will really click, look through this checklist first.
- Your team lacks time to nurture opportunities persistently.
- You don’t have enough resources to create and adapt B2B content for different steps of the buyer journey.
- You’re ready to rely on outsourced sales development representatives and content writers.
- Most of your leads are already qualified but not yet ready to buy.
- You struggle with speeding up your sales cycle.
- You need to strengthen customer relationships.
Customer-focused
lead nurturing team
Meet sales and marketing professionals who secure the highest revenue for your business.
FAQ
What are the benefits of using email outreach for lead nurturing?
Email outreach allows companies to reach leads with targeted, personalized messages. It can instantly present your offer to hundreds of prospects and move them through the sales funnel, which ultimately results in increased engagement, sales, and revenue.
What types of content are needed for effective lead nurturing?
Great examples are white papers, case studies, webinars, and educational videos. But we can run lead nurturing outreach using any materials that provide valuable insights and information about your offer and, most importantly, its benefits.
How do you measure the success of a lead nurturing campaign?
The first layer of lead nurturing KPIs includes email-related parameters like reply and click-through rates. The next metrics we focus on are lead conversion rates, deal closing rates, sales revenue, and ROI.
How long does a lead nurturing campaign typically last?
The length of a lead nurturing campaign varies depending on the sales cycle, decision-making process of your ICPs, and the market in general. Typically, campaigns last at least 6 months until you see tangible results.
Does your service include nurturing opportunities until they convert into deals?
Absolutely. Not only does our team ensure you get a stable flow of appointments but also identifies and nurtures the most valuable prospects to secure more sales.