Engage inactive leads and build trust to win deals

Our B2B lead nurturing tactics boost your revenue by moving hesitant prospects through your sales cycle and helping you close more deals.


Fuel your lead nurturing
efforts to spike up sales

See the typical challenges that our professional approach solves.

Your cold leads barely convert into appointments
Acquire up to 20 qualified meetings monthly
You don’t know how to win prospects’ trust
Develop relationships at every stage of their journey
Your sales team is stuck at post-appointment stage
Close more opportunities and secure high ROI
You struggle creating content for each buying stage
Get skilled B2B writer with expertise in your niche

How our clients grow with us

Check out real cases of leads converted into dream deals for our customers.

B2B sales agency

Nurturing leads and following up on their opportunities consistently with Belkins, our clients close 50% more deals and significantly shorten their sales cycle.
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Want to revitalize the pipeline?

We’re here to help you convert even inactive leads into opportunities.

40%faster sales cycle
15%deal closing rate
50%CAC reduction

How lead nurturing works

We secure that all of your leads are followed up timely and educated with the most relevant B2B content.
Lead generation and outreach

Lead generation and outreach

Launching targeted cold email campaigns

  • We start off by studying your ICP, industry specifics, and do initial market research.

  • We select, categorize leads, and gather additional info about them to make highly personalized messages and develop a further nurturing strategy.

  • At last, we launch targeted email campaigns, testing approaches and scoring the prospects according to multiple purchasing factors.

Email lead nurturing

Email lead nurturing

Creating, testing, and adjusting follow-up campaigns

  • Each of our campaign includes a detailed follow-up plan consisting of 3-4 follow-up messages and options for A/B testing.

  • Having the initial data on the launched campaigns, we canalize their performance and determine the leads that reacted positively, categorizing their replies.

  • For each category of prospects, we develop separate nurturing messages. We use your social proofs, case studies, more details on your product’s benefits, and other materials to encourage leads to discuss the details in a meeting with your sales team.

Securing deals

Securing deals

Educating and consistent serving of relevant content

  • Not all of your SQLs may transform into opportunities and deals after the appointment. To ensure as many of them as possible become your clients, we launch long-term nurturing cadences for separate groups of SQLs.

  • Our content-writing team analyzes all of your valuable data and materials. Based on that, they design new valuable copies personalized for each of the prospect.

  • Our team of SDRs tracks each reply and general email performance KPI to apply data-driven decisions for gaining more traction and eventually bring you deals with the most valuable and hottest leads.

Want to close more deals?

Leave your meeting request with our specialist and convert the leads with the highest sales potential.

lead nurturing team

Meet sales and marketing professionals who secure the highest revenue for your business.

Will we match your expectations?

Belkins has helped hundreds of companies strive. But to find out if our
collaboration will really click, look through this checklist first.
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It’s a match!

Your team lacks time to nurture opportunities persistently
You don’t have enough resources to create and adapt B2B content for different steps of buyer journey
You’re ready to rely on outsourced sales development representatives and content writers
Most of your leads are already qualified, but not yet ready to buy
You struggle with speeding up your sales cycle
You need to strengthen customer relationships
Let’s boost your sales

Let’s try next time

We won’t be able to drive results instantly because lead nurturing is a marathon, not a sprint
We don’t develop inbound lead nurturing strategies
We won’t be able to fulfill your strategy without substantial social proof, case studies, and educational materials from your side
Come back later


What are the benefits of using email outreach for lead nurturing?

Email outreach allows companies to reach leads with targeted and personalized messages. It can make your offer visible to hundreds of prospects instantly and move them through the sales funnel, which ultimately results in increased engagement, sales, and revenue.

What types of content are needed for effective lead nurturing?

This may include white papers, case studies, webinars, educational videos and readings, etc. In fact, we can run lead nurturing outreach using any materials that provide valuable insights and information about your offer and, most importantly, its benefits.

How do you measure the success of a lead nurturing campaign?

The first layer of lead nurturing KPIs is email-related parameters like open, reply, and click-though-rates. The next metrics we focus on are lead conversion rates, deal closing rate, sales revenue, and ROI.

How long does a lead nurturing campaign typically last?

The length of a lead nurturing campaign varies depending on the complexity of the sales cycle, decision-making of your ICPs, and the market. Typically, campaigns last at least 6 months until you see tangible results.

Does your service include nurturing opportunities until they convert into deals?

Sure, it does. Not only our team ensures stable appointment flow but takes efforts to identify the most valuable prospects and nurture them consistently to secure more sales.

Ready to start getting clients?

Set up a brief meeting with one of the Belkins experts to facilitate your business growth.
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