Data studies
Original B2B lead gen benchmarks, campaign stats, and survey results backed by data from real teams and genuine sources.
18 min
B2B sales pipeline statistics and benchmarks: What revenue teams told us in 2026We wanted to see what B2B pipelines actually look like from the inside. So, in 2026, we surveyed 164 B2B professionals about how they track, qualify, forecast, and lose deals.
by Iryna Yelisova
Data studies
29 Oct 202616 min
Is your sales pipeline converting well? B2B conversion rate benchmarks for 2026We asked B2B teams about their conversion rates at four pipeline stages, from lead to closed-won deal, and used their responses to establish benchmarks for each stage. These are the benchmarks our survey reveals.
by Iryna Yelisova
Data studies
29 Oct 202615 min
How B2B sales teams actually use AI for lead generation (and whether it’s working)Here is what 120 revenue teams told us about adoption, performance, and the gap between AI hype and AI reality across lead generation tasks.
by Iryna Yelisova
Data studies
7 Jul 202613 min
LinkedIn B2B outreach statistics: Belkins’ 2026 studyWe tracked every connection request, reply, and booked meeting across 15 million LinkedIn outreach touchpoints. Here’s what good actually looks like in 2026.
by Michael Maximoff
Data studies
29 Jun 202610 min
LinkedIn response time in B2B: Belkins’ 2026 studyRead how long it takes to connect, reply, and book a B2B meeting on LinkedIn, and how that changes by seniority and industry.
by Margaret Lee
Data studies
29 Jun 2026

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