B2B Marketing

Explore best B2B marketing practices to target the right audiences, deliver powerful experiences, and progress through the marketing funnel.
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How To Stop Draining the Budget: Implementing a Data-Driven Approach Step by StepWant to make the most of your marketing? Read a comprehensive guide by Belkins to learn how to leverage a data-driven approach for business success.
iconby Julia Vlasova
25 Aug 2022
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8m
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How to Find the Right Call Center for Business OperationsNo doubt now is the perfect time to bring your business to new heights and discover how to enhance your organization's productivity by incorporating call centers into your model!
iconby Michael Maximoff
24 Aug 2022
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5m
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Business Seasonality in B2B Marketing: The Bedrock of Marketing and ContentFor achieving high sales at any period, it is crucial to understand and realistically assess the seasonality of demand. What is business seasonality in B2B marketing, and how do you define it and use it to achieve success? Find out how to boost your sales in this article.
iconby Dmitry Chervonyi
5 Jul 2022
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How to Use Marketing Automation for B2B: Best Practices Learn how to streamline your marketing and sales engagement to generate more leads, close more deals, and accurately measure the success of your campaigns with marketing automation.
iconby Michael Maximoff
25 Jun 2022
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Are B2B Brand Mascots Worth It? Brand mascots are a natural part of B2C marketing. However, is it possible to use brand mascots to attract B2B customers? What makes a brand mascots noticeable and unique?
iconby Dmitry Chervonyi
24 Jun 2022
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11m
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The Epic Battle of Inbound vs. Outbound Marketing: Who Wins in B2B?Many things have been said about outbound marketing and inbound marketing. When you’re tasked with maintaining your brand’s visibility, it’s easy to get lost in controversial opinions.
iconby Dmitry Chervonyi
17 Jun 2022
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8m
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B2B Social Media Marketing: Effective or Not?Does your B2B business fit right in? At first glance, it may seem that it has no place any where besides LinkedIn.The second glance requires an in-depth exploration of user mentality & your business.
iconby Dmitry Chervonyi
16 Jun 2022
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The Role of Emotions in B2B SalesDespite a common belief that B2B buying decisions are made purely on data, emotions are still important. They can play a larger role in B2B sales than one thinks.
iconby Estelle Liotard
15 Jun 2022
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Why Data Enrichment is ImportantData enrichment is defined as enhancing an existing data profile by finding and adding more exclusive and relevant information to it, therefore increasing the value of the data profile.
iconby Dmitry Chervonyi
18 Apr 2022
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12m
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Digital Marketing Trends in 2022When it comes to generating leads and growing revenues, moving with the times is critical. Check out which of our 12 digital marketing trends for 2022 are already being used by your marketing team and look for new ways to boost your lead generation efforts.
iconby Julia Vlasova
22 Mar 2022
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7m
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How to Create Your Ideal Customer Profile and Boost B2B Lead GenerationA well-developed ideal customer profile helps marketing and sales streamline lead generation and nurturing efforts. Tapping into pain points and goals of the key customers, an ICP valuable is an effective tool for marketing, lead generation, sales enablement, product development, and customer success.
iconby Dmitry Chervonyi
23 Feb 2022
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A Comprehensive and Detailed Guide of Holiday Marketing for B2B BusinessesLearn proven strategies for effective holiday marketing in the B2B segment. In this article, Belkins experts are sharing their tips and tricks, so tune in and apply them to your campaigns in order to gain more profit.
iconby Michael Maximoff
8 Nov 2021
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