BELKINS PODCAST
Beyond sales growth
Prepare for a journey beyond sales! We’ll explore the realms of business and personal growth, motivation, mental health, personal branding, tech, and much more. Get ready for an exciting and diverse lineup featuring top voices and renowned entrepreneurs. Listen in!
OUR GUESTS:
Neil PatelEntrepreneur, bestselling author, influencer, Co-Founder at Neil Patel Digital
Alina VandenbergheCo-Founder & Co-CEO at Chili Piper
John BarrowsB2B sales trainer and influencer, CEO of JBarrows
Chris OrlobСo-founder of pclub.io and QuotaSignal, Sales leader at Gong.io
Dale DupreeSales leader, coach, and founder of The Sales Rebellion
Latest episodes
What Marketers Lost When AI Took Over | Belkins Podcast Episode #18AI has changed how B2B marketers work, and how they connect.
In this episode, Dr. Amy Cook, Co-Founder and CMO at Fullcast, joins Michael to explore what happens when automation starts replacing authenticity, and how today’s most effective marketers are rebuilding the human side of their craft.
Her framework is simple: use AI for knowledge. Leave relationships to humans.
Amy brings an unusual perspective to this conversation. She has a PhD in organizational rhetoric (how companies actually persuade people), ran her own agency for 15 years, and spent her early career as a professional violinist performing with the Osmond family.
Join us, as we explore where AI actually makes marketers better versus where it destroys the trust that drives revenue.
05 Nov 2025•1h 21m
The End of BDRs: Salesloft CRO Explains Why | Belkins Podcast Episode #17Should you hire BDRs or go full-cycle? Mark Niemiec, CRO of Salesloft, thinks the BDR role was a product of cheap VC money, and it might not survive past 2026. At Salesloft, they’ve already made the switch, and the numbers are hard to ignore: AE-generated pipeline converts 3–4x better.
With billions of sales data points and 5,000+ customers behind him, Mark talks about why companies are cutting BDR teams, what “revenue orchestration” really means, how AI account planning works, and why most cold pitches to CROs flop.
15 Sep 2025•1h 15m
HubSpot Elite Partner Secrets: How We Reached the Top 1% | Belkins Podcast Episode #16Only 1% of HubSpot's 6,500+ partners ever reach elite status. So what do the top 1% do differently? Brendan Walsh built his agency into that exclusive group, but the path had its challenges.
In this first-ever Belkins episode recorded live, Michael and Brendan discuss the hardest lessons, biggest mistakes, and key decisions that turned Mole Street into a successful agency.
18 Aug 2025•1h 17m
From SEO to GEO: How G2 Is Redefining Their Growth Strategy | Belkins Podcast Episode #15Building software today? Easy. But standing out in a saturated SaaS market is a whole different game. Godard Abel—Co-Founder and CEO of G2—breaks down how G2 thrives amidst the AI explosion shaking up B2B software.
Godard reveals G2's shift from traditional SEO to "Generative Engine Optimization" as buyers use ChatGPT to research software. He shares why AI categories are booming while traditional SaaS struggles, and G2's strategy for partnering with AI platforms.
21 Jul 2025•1h 23m
ZoomInfo’s CRO: The #1 Mistake That Kills Sales Teams in a Downturn | Belkins Podcast Episode #14When the market crashes, do you hold the line or ease up?
In this episode, ZoomInfo’s CRO James Roth shares what it really takes to lead a high-performing sales team through uncertainty. From pushing AI-powered insights to reps in real time, to building culture without giving anyone a way out—this is a raw, tactical look at leadership under pressure.
You’ll hear hard-earned lessons on quotas, trust, discipline, and the systems that keep performance high when everything else feels shaky.
23 May 2025•1h 11m
Why Sales Teams Are Going Back to Cold Calling with Colin Specter | Belkins Podcast Episode #13Cold calling is making a comeback. Enterprise sales has changed. And taking prospects to the World Series might just be the smartest move in sales.
In this episode, Colin Specter, VP of Sales at Orum, breaks down how he helped scale a bootstrapped startup into a Series B+ sales powerhouse—and why relationship-driven sales is more important than ever.
06 Feb 2025•1h 25m
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