Outbound Trends Report 2023
We surveyed thousands of our customers and third-party companies. It took us almost 2 years to collect and process the responses. And here is the result — a comprehensive picture of today’s B2B outbound landscape, including the trends and perspective growth points for businesses.

the Outbound Landscape

Having clients and partners from all over the globe, we grab the chance to interview as many of them as possible.
In this report, you will find insights into specific regional challenges companies have encountered since 2020.

The main focus of our study was how businesses leverage outbound tactics, how well they perform, for which of their audience it works best, and what general challenges companies encounter when running outbound.

This report reveals the outreach struggles and wins of 6 industries: SoftDev, E-learning, Business consulting, FinTech, Ads & Marketing, and Manufacturing. For each of the surveyed sectors, you will find a list of advice that will help companies improve or re-arrange their outreach strategies.
We received a comprehensive picture of today’s B2B landscape, potential fields, and rising trends that will help you build your future sales strategy and evolve.
We surveyed our customers and professionals from our network to explore their priorities since 2020 and how they found solutions to their top-of-mind concerns.
Because the start of our survey coincided with the game-changing year 2020, the report shows new ways of businesses scale and adapt to the new reality.

- Business owners
- CEOs, CMOs
- Heads of sales and marketing
- Lead generation & sales specialists
Get the ultimate insights on the B2B trends
to elevate your sales in 2023