Struggling to find the perfect calculator for planning your marketing budget?
Good news — our marketing team has shared their go-to master sheet for budgeting.
✅ Comprehensive yet easy to navigate
✅ Helps you map out your yearly marketing spend
✅ Automatically calculates the leads, SQLs, and MQLs needed to hit your revenue goals
Simply enter your planned budget for BDRs, content marketing, design, and other key areas — plus forecasted costs for tools and services. Then, add your expected revenue, average deal size, and typical conversion rates.
Our built-in formulas do the heavy lifting, giving you a clear picture of what’s needed to reach your sales targets.
Grab the sheet and start planning smarter!
* Note: You'll access the Google Sheet, which is available to copy and edit in the desktop format only.