Outreach
Learn how to structure a sales outreach strategy that delivers results with Belkins unique cold email approaches.
8 min
How different B2B cold email subject lines perform: Belkins’ 2025 studyWe've analyzed 5.5 million emails and leveraging our partnership with Reply.io to gather explicit data that paints a clear picture of what makes cold email subject lines truly effective.
by Sophie Kompaniiets
Outreach
6 Aug 202513 min
When to use cold calling, cold emailing, or bothTo help you gain a fresh perspective on how cold emailing or cold calling should play into your sales strategy, this article breaks down the key factors, approaches, and examples.
by Jeffrey Lupo
Outreach
8 May 20255 min
Ideal customer profile (ICP) example for B2B healthcare companiesAfter developing ICP for 98 B2B healthcare companies, we’ve put together a bunch of the best practices based on an ideal customer profile example that can help healthcare businesses connect with the right audience.
by Sophie Kompaniiets
Outreach
31 Mar 202510 min
Top email templates for B2B healthcare (+ campaign walkthrough)Check out the elements of an effective outreach campaign for your B2B healthcare company, some of Belkins favorite emails that achieved strong lead-to-appointment conversion rates (ranging from 4.2% to 13.8%), and see the reasons behind their success.
by Sophie Kompaniiets
Outreach
31 Mar 20258 m
How to create an outreach campaign for manufacturing (+ email templates)Through trial and error, we figured out what really drives conversions in email outreach campaigns for manufacturing. We'll walk you through one of such successful examples and share effective email templates.
by Sophie Kompaniiets
Outreach
26 Nov 202415 m
Personalized cold email examples and best practicesIn this blog post, you’ll discover new, effective ways to personalize cold emails. Plus, we’ll dive deep into the concept of hyper-personalized cold outreach and discuss why cold email campaigns tend to fail.
by Andriy Zapisotskyi
Outreach
25 Oct 202310 m
Best B2B email drip campaign examples: From onboarding to upsellingIn this article, we will cover top drip campaign types with real-life examples and best practices to help you bring your email marketing to new heights.
by Viktoria Kubysheva
Outreach
14 Jul 202310 m
2023 cold B2B email statistics and benchmarksWe’ve put together the ultimate collection of cold email statistics derived from our proprietary analysis of 11 million emails sent by our clients across 90+ industries and multiple external reports.
by Michael Maximoff
Outreach
22 Jun 202310 m
5 hacks to keep your cold emails from landing in the spam folderYou send emails, but they disappear into the void, never seen by your recipients. Is there a way out, or is a spam issue inevitable for all companies doing cold emails?
by Vladyslav Podoliako
Outreach
9 May 20238 m
How to test email deliverability: Best tools to use in 2023In this article, the best available tools to test email deliverability are listed. Choose the best deliverability tool suited for your business strategy.
by Vladyslav Podoliako
Outreach
27 Apr 202312 m
How to scrub your email list for better open rates and ROIAll good things need a good scrubbing. Even email lists. But how do you do that and how would it benefit you? Find out in this guest post by ZeroBounce!
by Corina Leslie
Outreach
27 Mar 202312 m
How to get a sales appointment via emailIn this in-depth guide, we’ll share our best tips on what to do before and after sending emails. And look out for our tried-and-tested email templates to hit the ground running!
by Michael Maximoff
Outreach
10 Mar 2023
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