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Discover how to get more deals closed and grow your business, using proven B2B sales tactics backed by 1,000+ successful campaigns.
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Most Popular Posts

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12 min
What are B2B cold email response rates? Belkins’ 2025 studyWe analyzed 16.5 million cold emails across 93 business domains from January 2024 to December 2024 to pull fresh insights from our internal campaigns and capture what’s really moving the needle today.
Outreach
9 Jul 2025

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10 min
How we score leads at Belkins: Our CRM model, criteria & real-world logicIn this article, we’ll break down exactly: How our scoring system works, who’s involved, what B2B lead scoring criteria we track, and how it helps us prioritize efforts that actually convert. 
Lead generation
5 Sep 2025

Lead Generation

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14 min
6 key lead generation trends that are dominating the B2B industryWe gathered the 2025-2026 lead generation practices used by B2B marketers who aim to survive and prosper even in this unforgiving economy.
Lead generation
10 Aug 2025

Sales

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14 min
Sales outsourcing pricing and cost: What you’ll actually pay in 2025Want to stop overpaying for outsourced sales? This guide breaks down real pricing benchmarks, what drives costs down over time, and the mistakes that keep companies stuck paying $5K per meeting.
Sales
12 Aug 2025
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How to Shorten Your Sales Cycle?Have you ever lost opportunities or leads because of a sales process being too long? Do you feel it could be shortened? Look no further! Watch this video and learn how to shorten your sales process to get more customers and higher ROI.
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Sales Teams Compared: Outsourced vs. In-House SDRsDebating whether to outsource SDRs or hire an in-house team? In this video, we break down the pros and cons of each option.
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B2B Subject Lines Review: Best to WorstUnlock the power of email subject lines in B2B outreach with this review of 25 examples. Join Josh Pratt as he analyzes the hits and misses of different subject lines and reveals which ones work and why.

Outreach

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10 min
Sales follow-up statistics in B2B: Belkins’ 2025 studyWe analyzed 16.5 million cold emails across 93 business domains from January 2024 to December 2024 to get a fresh perspective on the shift in cold outreach campaigns.
Outreach
6 Aug 2025

B2B marketing

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9 m
How we use clients’ ideal customer profiles (ICPs) in lead generation campaignsCheck the exact step-by-step approach Belkins’ account managers and research team use our clients’ ICP for lead generation, complete with real-world examples.
B2B marketing
23 May 2025
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Reviews

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15 m
Choosing a B2B outsourced sales partner (8 Top companies)In this piece, we’ll dig into the top 8 B2B sales outsourcing companies and what they offer — and, as a result, help you decide on the best firm for your unique needs.
Reviews
13 Aug 2025
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